Your choice stays yours.

Who is responsible

Guildhelm Studios Ltd.

Business contact address: Forest House, Ealing, London, W13 9FU, United Kingdom.

Guildhelm Studios Ltd publishes this website and is responsible for how its visitor analytics are configured. Questions can be sent to contact@guildhelm.com.

What is measured

Website activity, not account details.

If you allow analytics, Google Analytics may process IP address and device or browser details to provide approximate region and usage metrics such as page views, scroll depth, outbound links, and downloads. We do not intentionally send names, email addresses, account details, or other directly identifying information.

Steam, social, and contact-link clicks may be recorded as website events so we can understand which routes help visitors reach Tumble Tavern and Guildhelm Studios.

Your choice

Analytics is off by default.

The Google tag is blocked until you select Allow analytics. If you decline, no analytics data is sent. Your choice and its date are stored in your browser for up to 180 days, after which we ask again. This is our chosen review period, not a universal legal deadline.

We also honour Global Privacy Control and Do Not Track browser signals. When either signal is enabled, analytics stays disabled and overrides an earlier saved opt-in on that browser.

Use the Analytics settings control at the bottom of any page to change your choice. Choose Withdraw analytics consent to stop future collection, clear accessible analytics cookies and reload the page without the Google tag. Withdrawal does not undo earlier lawful processing or automatically delete information already collected.

Service provider

Google Analytics.

Analytics data is processed by Google under its service terms. Advertising storage, advertising user data, personalised advertising, and Google signals are disabled in our website configuration.

Cookies and browser storage

What stays on your device.

Privacy choice: tumble-tavern.analytics-consent.v2 is local storage used to remember your choice and date for up to 180 days. It is necessary to respect your preference and is not used for advertising.

Optional analytics: Google Analytics uses _ga and _ga_* cookies to distinguish browsers and maintain session information. We configure a maximum cookie lifetime of 180 days without automatic renewal. These cookies are only enabled after you allow analytics. Cookie lifetime is separate from Google Analytics server-side data retention.

Clearing browser storage removes your saved choice. Settings apply to this browser and device; make your choice separately on other devices.

Other services

A website, without sign-ups.

We do not run mailing lists, account registration, direct sales, advertising or retargeting on this website. Links to Steam and social networks take you to services with their own privacy policies.

Our hosting service receives connection information such as IP addresses and requested URLs to deliver and secure the website. The navigation icon font is requested from Google Fonts, which receives connection information when that resource loads, independently of optional analytics.

If you email us, we receive your email address and anything you send so we can respond. Please avoid sending sensitive information. This notice covers this website, not Steam or the game itself.

Your information

Ask, change or withdraw.

We rely on your consent for optional analytics. Depending on applicable law, you may have rights to access, correct, delete or receive a copy of your personal information, restrict or object to processing, and complain to your data protection authority. Contact contact@guildhelm.com to make a request. We may need information to verify and locate your data, but please do not send identity documents unless requested.

You can complain to the UK Information Commissioner’s Office or your local EU supervisory authority. Applicable US state privacy rights depend on your location and the law’s scope. We do not use this site for selling personal information or targeted advertising.

Google and other service providers may process information outside your country. See Google’s international data transfer information. Contact us with questions about providers, retention or a particular privacy request.